Survey Self Administered: CSAQ

Description

Questionnaires or survey forms are filled out by the respondents themselves. Clarity in question design and instructions for completion are important.

When using CSAQ, a questionnaire is programmed and displayed on a computer screen with respondents keying in their answers. Requires that respondents have access to programmed computers and that they be somewhat familiar and comfortable with using computers.

Pros

• Useful for complex questionnaires because complex "skip patterns" can be preprogrammed
• Can control sequencing of questions
• Can provide quick summary and/or analysis of results by eliminating the step of data entry from paper questionnaires or interviews

Cons

• Not appropriate for audiences who cannot read or those unfamiliar or uncomfortable with computers
• Requires expensive technical equipment that may not be readily available or may be cumbersome in many settings

Common Uses

• Test knowledge, comprehension
• Acquire self-reported information on behaviors, behavioral intentions, attitudes
• Pretest visual material
• Determine if audience attends to, comprehends, and remembers contents of message

Resources

There are no on-line resources that exemplify this data collection method.